Entrepreneur Laban Roomes founded Goldgenie in 1995. 
 

The company first developed a unique portable gold-plating machine, which quickly allowed it to establish a successful niche market in the automotive industry. Soon, Goldgenie was gold-plating car emblems for Lexus, Honda, and Toyota dealerships across the UK.

The next step saw the Goldgenie product and service range expand into the personal market. items like jewellery, golf clubs, Nokia mobile phones and also a variety of household objects including high-end bath taps and fittings.

Laban Roomes himself first came to public notice in the UK when he hit the was invited to Hollywood to distribute

This led to a now famous appearance on BBC TV’s  Dragon''s Den where multi-millionaire James Caan saw the potential in both Laban Roomes and his company.

Click Here to watch Laban face the Dragon’s in his original appearance and how his life has changed rapidly since braving the Den.

With the backing of James Caan, Goldgenie is fulfilling its potential as a luxury gold-plating brand.

For more information on Laban Roomes and Goldgenie, please contact us.

We believe it’s possible to deliver guilt-free luxury. That means we hunt for gold suppliers who share these values:

• the human rights of miners must be respected and upheld;
• the environmental impact of mining must be minimised.

We are striving to source gold that is fairly traded. This ensures that miners receive a fair price for their goods and that employees are paid above the local

minimum wage. Child labour, forced labour, and exploitative practices must not be used anywhere in the process. That includes mining, refining, and trading the gold.

Goldgenie is proud to work in tandem with Fifi Bijoux Luxury Ethical Jewellery in sourcing ethically mined gold. Together, we are partnering with Entebbe Womens Association in Uganda to ensure their mission of empowering women, children and young people to overcome