{"id":17250,"date":"2026-06-01T13:31:03","date_gmt":"2026-06-01T13:31:03","guid":{"rendered":"https:\/\/www.goldgenie.com\/blog\/?p=17250"},"modified":"2026-06-02T14:09:52","modified_gmt":"2026-06-02T14:09:52","slug":"why-luxury-phones-are-more-than-technology","status":"publish","type":"post","link":"https:\/\/www.goldgenie.com\/blog\/why-luxury-phones-are-more-than-technology\/","title":{"rendered":"Why Luxury Phones Are More Than Technology"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17250\" class=\"elementor elementor-17250\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"wd-negative-gap elementor-element elementor-element-272123e e-flex e-con-boxed e-con e-parent\" data-id=\"272123e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3217829 elementor-widget elementor-widget-wd_text_block\" data-id=\"3217829\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left\">\n\t\t\t\n\t\t\t<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/7kh8aXvgDNQ\" width=\"100%\" height=\"550\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><br \/>\n<\/iframe><\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3891b49 color-scheme-inherit text-left elementor-widget elementor-widget-text-editor\" data-id=\"3891b49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Modern smartphones are technological marvels. They offer powerful processors, advanced cameras and access to almost every aspect of daily life. Yet as smartphone technology becomes increasingly similar across manufacturers, a new question has emerged: what makes a phone truly special?<\/span><\/p><p><span style=\"font-weight: 400;\">For many consumers, the answer lies beyond technical specifications. Luxury phones combine advanced technology with craftsmanship, premium materials, exclusivity and personal identity. They transform smartphones from everyday devices into statement pieces that reflect individual style and achievement.<\/span><\/p><p><span style=\"font-weight: 400;\">Founded in 1995, Goldgenie has spent decades creating luxury phones that combine world-class technology with bespoke customisation and premium finishes.<\/span><\/p><p><span style=\"font-weight: 400;\">Explore Goldgenie&#8217;s collection of Luxury Phones:<\/span><\/p><p><span style=\"font-weight: 400;\"> <a href=\"https:\/\/goldgenie.com\/luxury-phones\/\" target=\"_blank\" rel=\"noopener\">Luxury Phones<\/a><\/span><\/p><h2><span style=\"font-weight: 400;\">TECHNOLOGY HAS BECOME EXPECTED<\/span><\/h2><p><span style=\"font-weight: 400;\">Today&#8217;s flagship smartphones are extraordinarily capable.<\/span><\/p><p><span style=\"font-weight: 400;\">Most offer:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> High-resolution displays<\/span><\/li><li><span style=\"font-weight: 400;\"> Advanced cameras<\/span><\/li><li><span style=\"font-weight: 400;\"> Fast processors<\/span><\/li><li><span style=\"font-weight: 400;\"> Premium software experiences<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">As a result, technology alone is no longer enough to distinguish one device from another.<\/span><\/p><p><span style=\"font-weight: 400;\">Consumers increasingly seek products that offer something beyond performance.<\/span><\/p><p><span style=\"font-weight: 400;\">Luxury phones provide that additional dimension.<\/span><\/p><h2><span style=\"font-weight: 400;\">THE EMOTIONAL VALUE OF OWNERSHIP<\/span><\/h2><p><span style=\"font-weight: 400;\">Luxury products have always offered more than functionality.<\/span><\/p><p><span style=\"font-weight: 400;\">Luxury watches tell time.<\/span><\/p><p><span style=\"font-weight: 400;\">Luxury cars provide transportation.<\/span><\/p><p><span style=\"font-weight: 400;\">Luxury phones perform a similar role within the technology sector.<\/span><\/p><p><span style=\"font-weight: 400;\">Their appeal often comes from:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> Exclusivity<\/span><\/li><li><span style=\"font-weight: 400;\"> Personal identity<\/span><\/li><li><span style=\"font-weight: 400;\"> Craftsmanship<\/span><\/li><li><span style=\"font-weight: 400;\"> Individual expression<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">For many owners, a luxury phone becomes a reflection of personal taste rather than simply a communication tool.<\/span><\/p><h2><span style=\"font-weight: 400;\">CRAFTSMANSHIP MATTERS<\/span><\/h2><p><span style=\"font-weight: 400;\">One of the defining characteristics of luxury phones is craftsmanship.<\/span><\/p><p><span style=\"font-weight: 400;\">Unlike standard mass-produced devices, luxury phones often undergo specialist finishing processes that require precision and attention to detail.<\/span><\/p><p><span style=\"font-weight: 400;\">The difference can be seen in:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> Material quality<\/span><\/li><li><span style=\"font-weight: 400;\"> Finishing standards<\/span><\/li><li><span style=\"font-weight: 400;\"> Design execution<\/span><\/li><li><span style=\"font-weight: 400;\"> Personalisation options<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Craftsmanship transforms a standard smartphone into a luxury product.<\/span><\/p><h2><span style=\"font-weight: 400;\">THE ROLE OF PREMIUM MATERIALS<\/span><\/h2><p><span style=\"font-weight: 400;\">Luxury phones frequently incorporate materials that are rarely found on conventional devices.<\/span><\/p><p><span style=\"font-weight: 400;\">Examples include:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> 24K gold<\/span><\/li><li><span style=\"font-weight: 400;\"> Rose gold<\/span><\/li><li><span style=\"font-weight: 400;\"> Platinum<\/span><\/li><li><span style=\"font-weight: 400;\"> Bespoke detailing<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">These materials provide exclusivity and visual distinction.<\/span><\/p><p><a href=\"https:\/\/goldgenie.com\/24k-gold-iphone\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">24K Gold iPhones<\/span><\/a><\/p><p><span style=\"font-weight: 400;\">Premium materials contribute significantly to the appeal of luxury smartphones and help distinguish them from mainstream alternatives.<\/span><\/p><h2><span style=\"font-weight: 400;\">EXCLUSIVITY IN A MASS-MARKET WORLD<\/span><\/h2><p><span style=\"font-weight: 400;\">Millions of smartphones are produced every year.<\/span><\/p><p><span style=\"font-weight: 400;\">Luxury phones take a different approach.<\/span><\/p><p><span style=\"font-weight: 400;\">Many are:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> Limited edition<\/span><\/li><li><span style=\"font-weight: 400;\"> Individually customised<\/span><\/li><li><span style=\"font-weight: 400;\"> Produced in smaller quantities<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">This scarcity creates additional desirability and collectability.<\/span><\/p><p><span style=\"font-weight: 400;\">Luxury phone owners often value the fact that their device is unlikely to be identical to anyone else&#8217;s.<\/span><\/p><h2><span style=\"font-weight: 400;\">THE IMPORTANCE OF BESPOKE CUSTOMISATION<\/span><\/h2><p><span style=\"font-weight: 400;\">Personalisation is one of the strongest drivers of luxury phone demand.<\/span><\/p><p><span style=\"font-weight: 400;\">Goldgenie offers bespoke customisation services that allow clients to create products tailored to their individual preferences.<\/span><\/p><p><a href=\"https:\/\/goldgenie.com\/customize-my-iphone\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Custom iPhone Design<\/span><\/a><\/p><p><span style=\"font-weight: 400;\">Popular options include:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> Personal engraving<\/span><\/li><li><span style=\"font-weight: 400;\"> Corporate branding<\/span><\/li><li><span style=\"font-weight: 400;\"> Precious metal finishes<\/span><\/li><li><span style=\"font-weight: 400;\"> Unique design concepts<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">These services ensure every device can become genuinely personal.<\/span><\/p><h2><span style=\"font-weight: 400;\">THE CONTINUED POPULARITY OF LUXURY IPHONES<\/span><\/h2><p><span style=\"font-weight: 400;\">Among luxury phones, iPhones remain one of the most popular foundations for customisation.<\/span><\/p><p><span style=\"font-weight: 400;\">Their premium design and global recognition make them ideal luxury products.<\/span><\/p><p><a href=\"https:\/\/goldgenie.com\/gold-iphones\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Gold iPhones<\/span><\/a><\/p><p><span style=\"font-weight: 400;\">Luxury iPhones continue to attract clients seeking a combination of technology, prestige and personalisation.<\/span><\/p><h2><span style=\"font-weight: 400;\">LUXURY PHONES AS LIFESTYLE PRODUCTS<\/span><\/h2><p><span style=\"font-weight: 400;\">Luxury phones increasingly form part of broader luxury lifestyles.<\/span><\/p><p><span style=\"font-weight: 400;\">They complement:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> Luxury watches<\/span><\/li><li><span style=\"font-weight: 400;\"> Luxury vehicles<\/span><\/li><li><span style=\"font-weight: 400;\"> Luxury travel<\/span><\/li><li><span style=\"font-weight: 400;\"> Bespoke accessories<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Rather than existing purely as technology products, luxury phones have become lifestyle products that reflect personal values and aspirations.<\/span><\/p><h2><span style=\"font-weight: 400;\">THE FUTURE OF LUXURY PHONES<\/span><\/h2><p><span style=\"font-weight: 400;\">The future of luxury phones is likely to be shaped by:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> Increased personalisation<\/span><\/li><li><span style=\"font-weight: 400;\"> Limited-edition releases<\/span><\/li><li><span style=\"font-weight: 400;\"> Premium materials<\/span><\/li><li><span style=\"font-weight: 400;\"> Bespoke ownership experiences<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">As technology becomes more accessible, exclusivity becomes increasingly valuable.<\/span><\/p><p><span style=\"font-weight: 400;\">Luxury phones are positioned to benefit from this trend.<\/span><\/p><h2><span style=\"font-weight: 400;\">WHY GOLDGENIE?<\/span><\/h2><p><span style=\"font-weight: 400;\">Founded in 1995, Goldgenie has become one of the world&#8217;s most recognised luxury customisation companies.<\/span><\/p><p><span style=\"font-weight: 400;\">Goldgenie combines:<\/span><\/p><ul><li><span style=\"font-weight: 400;\"> Decades of experience<\/span><\/li><li><span style=\"font-weight: 400;\"> Premium materials<\/span><\/li><li><span style=\"font-weight: 400;\"> Bespoke craftsmanship<\/span><\/li><li><span style=\"font-weight: 400;\"> Worldwide delivery<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">The result is a collection of luxury phones designed to stand apart from conventional devices.<\/span><\/p><p><span style=\"font-weight: 400;\">For a complete overview of luxury smartphones and bespoke mobile technology, read:<\/span><\/p><p><a href=\"https:\/\/goldgenie.com\/blog\/ultimate-guide-to-luxury-phones\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ultimate Guide to Luxury Phones<\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"wd-negative-gap elementor-element elementor-element-43a3d92 e-flex e-con-boxed e-con e-parent\" data-id=\"43a3d92\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-556c5ec wd-width-100 elementor-widget elementor-widget-wd_title\" data-id=\"556c5ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"title-wrapper wd-set-mb reset-last-child wd-title-color-default wd-title-style-default wd-title-size-medium text-left\">\n\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h3 class=\"woodmart-title-container title wd-fontsize-xl\">FAQS<\/h3> \n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1816fbc elementor-widget elementor-widget-wd_accordion\" data-id=\"1816fbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"wd-accordion wd-style-default wd-titles-left wd-opener-pos-left wd-opener-style-arrow\" data-state=\"first\">\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title wd-role-btn wd-active\" data-accordion-index=\"0\" tabindex=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tWhy are luxury phones different from standard smartphones?\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content wd-entry-content wd-active\" data-accordion-index=\"0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Luxury phones combine advanced technology with premium materials, craftsmanship and exclusivity.<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title wd-role-btn\" data-accordion-index=\"1\" tabindex=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tWhat makes a phone a luxury phone?\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content wd-entry-content\" data-accordion-index=\"1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Luxury phones typically feature bespoke finishes, premium materials and personalised design elements.<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title wd-role-btn\" data-accordion-index=\"2\" tabindex=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tAre luxury phones worth buying?\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content wd-entry-content\" data-accordion-index=\"2\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">For individuals seeking exclusivity, craftsmanship and personal expression, luxury phones offer a unique ownership experience.<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title wd-role-btn\" data-accordion-index=\"3\" tabindex=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tCan luxury phones be personalised?\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content wd-entry-content\" data-accordion-index=\"3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Yes. Many luxury phones can be customised through engraving, precious metal finishes and bespoke detailing.<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title wd-role-btn\" data-accordion-index=\"4\" tabindex=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tWhat are the most popular luxury phones?\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content wd-entry-content\" data-accordion-index=\"4\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Luxury iPhones remain among the most popular luxury smartphones worldwide.<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"wd-accordion-item\">\n\t\t\t\t\t<div class=\"wd-accordion-title wd-role-btn\" data-accordion-index=\"5\" tabindex=\"0\">\n\t\t\t\t\t\t<div class=\"wd-accordion-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tDoes Goldgenie customise luxury phones?\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<span class=\"wd-accordion-opener\"><\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"wd-accordion-content wd-entry-content\" data-accordion-index=\"5\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Yes. Goldgenie provides bespoke customisation services for selected smartphones and luxury devices.<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Modern smartphones are technological marvels. They offer powerful processors, advanced cameras and access to almost every aspect of daily life.<\/p>\n","protected":false},"author":2,"featured_media":17264,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1971],"tags":[],"class_list":["post-17250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-luxury-phones"],"_links":{"self":[{"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/posts\/17250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/comments?post=17250"}],"version-history":[{"count":13,"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/posts\/17250\/revisions"}],"predecessor-version":[{"id":17263,"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/posts\/17250\/revisions\/17263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/media\/17264"}],"wp:attachment":[{"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/media?parent=17250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/categories?post=17250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.goldgenie.com\/blog\/wp-json\/wp\/v2\/tags?post=17250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}