Kanye West the Fashion ‘Genie’ous?

by Anna Morton

London Fashion Week is once again living up to the expectations of the fashion hungry society.  It is captivating the eyes of the Starry Elite and shows such as ‘Burberry Prorsum’ is heading the front pages with its front row line up.  Sienna Miller, Kanye West and the current face of the brand, Rosie Huntington-Whiteley sat alongside Rachel Zoe, Gemma Arterton, Andy Murray, singer Paul Weller and photographer Mario Testino. Christopher Bailey’s (Burberry) spring/summer 2012 show was held in Kensington Gardens.  Bailey has focused his attention on making sure all the clothes will appeal to a number of different tastes/ preferences. Neutral tones were substituted for rich autumn shades such as rust, burnt orange, hunter green and mustard, which dominated alongside colourful abstract tribal-inspired print dresses. Burberry impressed its audiences with a variety of Trench Coats.  The classic waterproof trench is an iconic piece of the Burberry line as it was created by Thomas Burberry. It appeared variously in slim-cut, buttery turquoise leather; in a feminine, cinched-in and full-skirted silhouette reminiscent of Christian Dior’s New Look shape in the 1950s; with big, poufy sleeves; and as cropped, hooded, unzipped parka-like sports jackets.


Kanye West not only found himself in the front row at the show, but also at forefront of the fashion gossip, rumors have emerged he will be launching his own line at Paris Fashion week. Unlike the colourful array offered by Burberry a source has stated that his colours will mostly include hues of Ivory and GOLD. Kanye was seen greeting Christopher Bailey after the Burberry Show, maybe Kanye was after some crucial advice as the date for his purported Paris fashion week show is rapidly approaching.

The anonymous source has reported that the line is being made by Central Saint Martins graduate students in Turnmills, “an enormous, now-defunct nightclub in London.” (Grazia Magazine) They are being led by ex-CSM students Louise Goldin and Dean Quinn. Grazia’s source went on to say they would be ‘amazed’ if the collection is ready in time for Paris Fashion Week, ‘and that’s quite likely the reason it wasn’t shown last week at New York Fashion Week and is yet to be unveiled at the London Fashion Week as Kanye West is reluctant to answer any questions. 

What style’s will Kanye’s clothing line embellish?

From what he was wearing at the show it is hard to imagine…..

 Although they are just rumours his ready-to-wear show allegedly  based around a Samurai theme with with lots of sporty garments, but in luxury fabrics, with embellishment, embroidery,  and gold chainmail. There will be  lots of hoods, baseball/biker jacket shapes’. With Kanye’s Line supposidly  being all women’s wear, it make sense for Kanye to be at the Burberry Show in London as he may be seeking inspirations from shapes, stlyles and colours put together by Christopher Bailey, seemingly Kanye is wanting to follow similar trends i.e Sporty styles. The line is said to ‘be extraordinarily expensive; some of it is virtually unproduceable’. If this is the case Kanye could potentially accessories his line with some of the fabulous products offered by ‘Goldgenie’. We could just envision an exclusive ‘Goldgenie’ iphone peaking out the pocket of one of his glamerous biker jackets, or luxury sporty garments.

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